Why the performance of LED tube light is different in end markets
1, the quality
The reason for why the price is different is materials of LED tube light selected vary . According to the survey , LED tube light commonly uses 3528,2835,3014,3020 as the main light source , the quality difference of the light source mainly based on the core chip used, the quality of the chip directly makes impact on the prices of LED tube light . Of course , power supply, such as shell material is also an important factor affecting the price of the finished product .
Take the LED tube light for example, it is well known that the price difference between the well-known brand products and little brand products is large on the LED market, , which leads to that the LED lighting market is very confusing. Meanwhile, small-scale manufacturers have to dramatically lower prices in order to compete with large manufacturers to attract customers, resulting in that he production cost is compressed , greatly reducing the quality of the LED tube light , which has brought a very bad influence to the terminal market and confused customer awareness of LED products , affecting the healthy development of LED lighting industry.
2 ,the channel
Is LED fluorescent tube a commercial lighting or home lighting ? Different lighting enterprises have different definitions . But for now, the main markets of LED tube light LED tube light ew companies just entering the LED lighting industry , because of the lack of outlets for its own channels , the channel has become an important channel for their engineering making efforts to open up .
Some traditional lighting companies are biased large distribution channels, such as wholesale and retail channels. The effectiveness and impact of large distribution channels is obvious for enhancing product performance , market coverage , brand promotion , etc.. At the same time , although the high prices become the biggest obstacle to a breakthrough existing share of LED tube light and the civilian market penetration , but there are many companies begin to prepare for the civilian market .
And precisely because the channel positioning, brand positioning is different, resulting in that the performance of brand LED tube light is different in end markets .